Does this make you want to buy a mini-van?
It is no big secret that Toyota has had their share of problems in the last little while. Some people may have written Toyota off as a viable car option because of their latest catastrophe. But what's better than to block some of that seriousness with a little humor?! While I am not in the market for a mini-van myself and would have completely no use for it, I do give Toyota props for their "Sienna Family" commercials. They say that videos are best at 90 seconds, but watch all 2:35 of this one and you won't be disappointed.
http://www.youtube.com/user/Sienna#p/c/30DA2DAB5702C7D1/7/ql-N3F1FhW4
I am not sure if the spots make me want to go buy a new minivan. But as a Sienna owner, the campaign has made me feel good about my purchase. Sort of reverse-validated it for me.
Posted by: Matt Ingwalson | June 22, 2010 at 06:27 PM