September 23, 2010

Email Envy

Email-marketing

Email marketing is often known as one of the most cluttered and challenging environments to have your message heard. Here is an example of one that got it right: Banana Republic. They grabbed my attention with a strong  "$20 off" offer (standard, I know), but once inside, there was something that I have not seen before; animation in an email. I have to say, this is pretty cool!

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